Your Customers Want to Configure and Buy
A Masterclass for Commerce and Sales Leaders in B2B Enterprises.
See how B2B manufacturers expose complex product configuration directly to their customers. No sales rep, no dev ticket, no phone call. If your commercial team is losing deals because configuration logic is locked in custom code your developers control, this live demo shows you what it looks like when that changes.
Key facts
Tuesday, April 14, 2026
11 AM CET
English
Online, Live
eCommerce, eBusiness and Sales Leaders
What You’ll Learn
- Why complex product configuration keeps ending up in custom code and why that blocks self-service for your customers
- How CPQ add-ons and custom-built config logic created a bottleneck your commercial team can't work around
- Live demo: customer-specific variants, pricing rules, and guided selling on Emporix managed by a business user, live on screen, no developers involved
- How native configuration lets B2B customers configure and order complex products themselves and what that does to your sales cycle and deal velocity
Who Should Attend
Built for commercial, digital and sals leaders at B2B manufacturers and distributors who want to offer self-service buying for complex, configurable products but can't because their configuration logic is out of their hands.
This is right for you if …
✓ ... your commercial team can't update pricing rules or product variants without opening a dev ticket and waiting weeks
✓ ... you're losing deals because customers can't configure and order complex products themselves — and your sales cycle depends on a rep to bridge the gap
✓ ... you've invested in a CPQ tool that still requires custom integration work every time something changes
✓ ... you want to offer a B2C-like buying experience for complex B2B products — but your current platform wasn't built for it
Your experts
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Marc Ramer
Senior Solution Engineer, Emporix
Over 20 years of experience in enterprise commerce. Focus on complex e-commerce architectures, presales, and the implementation of scalable B2B platforms.
Secure your spot
Registration is free. You'll receive your access link directly in your inbox.
