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Director Marketing (f/m/x)

For the go-to-market of our digital commerce platform, we are looking for a Director Marketing with a comprehensive understanding of marketing and sales, hands-on experience in implementing strategic marketing initiatives for B2B SaaS ventures, and the will and commitment to take responsibility for new customers acquisition and demand generation across multiple channels.

This is a rare opportunity to join a growth-stage startup in the software industry on management level with a broad responsibility to make a daily tangible impact.

We are looking for experience with a start-up mentality.

Tasks

  • Drive positioning, segmentation & messaging
  • Lead go-to-market activities
  • Own and manage the marketing budget as well as CAC
  • Build and manage a growing marketing team
  • Optimize and improve Emporix’s online presence
  • Create and manage a content marketing calendar
  • Manage the content creation and delivery of high quality blogs, ebooks, whitepapers, customer testimonials, case studies, nurture email campaigns, video scripts, website copy and more
  • Work collaboratively with cross-fuctional team to execute the content plan
  • Manage our marketing & sales automation infrastructure
  • Create prospect onboarding and nurture programs
  • Manage PR agencies and build relationship to press media
  • Manage our inbound lead generation process with SEO, social media, landing pages, AdWords, industry directories, etc.
  • Continuously explore new lead generation channels and optimize conversion rates
  • Manage co-marketing initiatives with partners
  • Initiate, organize and execute web seminars and other joint communication
  • Organise participation in trade shows, online conferences, associations, etc.

Qualification

  • 5-7 years of proven marketing strategy and marketing leadership experience
  • Experienced in marketing B2B SaaS
  • Experience in high growth environments
  • Degree in marketing or business administration and relevant experience
  • You know Hubspot inside-out
  • Fluent in business English, German is a plus

Mindset

  • You can think yourself into complex topics around software solutions and communicate them in a simple and tangible way
  • Decisive and self-motivated attitude
  • Hands-on mentality
  • Ability to manage a team
  • Excellent writing, editing, and communication skills
  • A creative and strategic mind with keen attention to detail
  • An ability to use data to inform decision making and execution

Our working environment

  • A high degree of autonomy and freedom in your decision making
  • Opportunity to design and implement your marketing strategy
  • Opportunity to create a team around you to build an outstanding marketing function
  • Work with an innovative and experienced sales and management team
  • Participation in our Employee Stock Option Program (ESOP)
  • Flexibility to work from home or in one of our offices


Apply now

 

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